Talk to any dog owner, and you’ll quickly find that their pet is just another member of the family. They’ll do anything they can to protect them. DogIDs sells pet collars with built-in ID tags that any dog owner would drool over (sorry!) However, they weren’t seeing the conversions on their site that they were […]
Assume you’re searching for new clip in shoes for your road bike, but you’re not sure exactly what you want. You go to your favorite bicycle or sports outfitter’s website and search ‘bike shoes’. But instead of turning up only the shoes specific to bicycling, it also shows you a variety of other shoes for […]
When you are in a niche market and your customers are looking for very specific products or information, it’s really important to have a website that can deliver highly-relevant results fast. That’s particularly true in the case of Bulk Reef Supply, whom I had the opportunity to work with recently. The folks at Bulk Reef […]
As social media and mobile device usage transform the online eCommerce landscape, retailers are keeping a close watch on how these trends change the way visitors search and navigate around their sites. Two years ago we launched our first “Big Book of Site Search Tips,” which is still one of the most frequently downloaded documents […]
Creating a great e-commerce website is a team effort, and at SLI, we love to work with customers to make their online vision a reality. We recently started working with OQVestir, a Brazil-based women’s fashion e-tailer, and they’re the perfect example of how a site search implementation can actually be fun (and of course, create […]
This month, I’d like to fill you in on a little known eCommerce industry secret: More and more online retailers are using their site search solutions to improve the efficiencies of their call centers. Why spend thousands of dollars and hours to integrate, update, maintain, and train employees on additional call center software when site […]
King Arthur Flour is an excellent example of an eCommerce website that has taken its community and content to the next level. Not only does the website have tools and materials for bakers, they have a thriving community of pastry enthusiasts who share and discuss the best baking recipes and articles. So I was very […]
Many of you were probably at IRCE a few weeks ago, but even if you weren’t – we want to share with you some of the insights we gained from the industry’s biggest, and perhaps most important, event. While there wasn’t much focus on completely new trends, the trends that we’ve been talking about for […]
I worked closely with MonsterCable.com to implement their latest site search, and it was great working with them. Personally, I enjoy playing with electronics and have brought some of their headphones and home theater products, so when I learned that they were a client I quickly raised my hand and volunteered to work on their […]
I recently implemented our search solution on a customer site called Thompson & Morgan, and wanted to let you know about it. It was a pleasure working on their site, and I learned a lot about plants and seeds. I implemented some cool features, and Thompson & Morgan is already seeing the benefits, as we […]