Summer’s almost here, school will soon be out and it’s time for barbecues and the beach, right? If you’re like most in the retail business, Cyber Monday is the furthest thing from your mind. But guess what? Most retailers put off holiday-preparedness until the fall – and by then, it’s almost too late. If you […]
We are very excited about this year’s Internet Retailer Conference & Exhibition (IRCE 2012), which will be the biggest ever. The exhibit hall has sold out and the number of expected attendees will exceed 9,000. IRCE has grown over the years to become the biggest show for retailers not only in the US, but from […]
In light of all the transformations we’re seeing on the web, one aspect must be kept top of mind: speed. Consumers’ expectations for pages to load quickly – whether on traditional or mobile sites – are increasing all the time. If your site performs too slowly, you risk losing visitors to your competitors, possibly for […]
Floating Search Box Increases Search Usage and Website KPIs As we’ve discussed in our Big Book of Site Search Tips and in our blogs, site search users are responsible for a proportionally larger share of revenue and conversions – so if you can increase the number of visitors who use the search box, the better […]
Got “no results”? Give customers an alternative When someone searches your site only to get a “no results” page, their visit will likely come to an end – whether you’re an e-commerce site, publisher, or otherwise. When you don’t give visitors other options, they’re likely to give up on the search and leave. Here are […]
What’s On the Radar for 2012: Social, Tablets, Personalization, and Video We’ve noticed several trends percolating over the past several months, which we believe will become more mainstream in the coming year. There are lots of ways to create compelling marketing strategies around these popular trends, and you don’t want to overlook site search and […]
The 2011 online holiday shopping season had a strong start, with record Cyber Monday sales of $1.251 billion and a significant jump over last year. Depending on whose numbers you believe, this year’s Cyber Monday sales numbers were anywhere from 15% to 33% higher than in 2010. Department stores and home goods retailers saw the […]
Since our last year in review, the march toward mobile has continued to revolutionize the way we look at site search and navigation. Of course, the spread of mobile devices, and consumers’ interest in browsing websites from wherever they happen to be, drove the other big trend in site search and navigation this year: continued […]
The process of prepping your online storefront for holiday shoppers begins earlier every year – but there’s still time for last-minute “quick hits” that can help boost conversions and encourage shoppers to browse (and shop) longer on your site. Along with FitForCommerce, we’re presenting several of these quick-hit ideas in a free webinar on Wednesday, […]
In an ideal world visitors will come to your website, find what they want and make a purchase. In the real world only a small portion of users will follow this pattern. Many will get interrupted, distracted, or need more time to make a decision for whatever reason. The search history feature is a simple […]