In last month’s newsletter, we explained how to identify the most useful refinements for your site search, depending on your customers’ needs and the product mix. Figuring out which refinements to offer is the starting point, but there’s more work to be done: This month, we’ll tell you how to display these refinements so that […]
Refinements or facets, are one of the most important ways to address the myriad ways your online visitors can search your site. They allow visitors to narrow down search results based on certain product or content characteristics, so that searches can be completed in less time. But how do you choose which refinements to […]
This week’s tips – taken from nearly 80 tips in our “The Big Book of Site Search Tips” – focus on refinements in site search. Refinements refer to the filters or categories you create that allow site visitors to narrow the results of a search, so they only see products that fit certain criteria (e.g. […]