Cross-linking site search results reaps benefits for site owners and visitors

Our customer U.S. Toy has found that cross-linking site search results across its three different websites has increased revenue and reduced confusion among shoppers. The online retailer of toys and classroom supplies has separate sites for consumers and teachers/educators, so visitors sometimes didn’t realize they were on the wrong site – and their searches didn’t […]

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Full Service Search Gaining Ground in the UK

From the look of things, UK eRetailers have bought into the idea of Site Search as a Full-Service to provide the best user experience on their sites, while removing the headaches commonly associated with set-up and maintenance over time. In the past week we announced 2 new UK online retailers SockShop, a specialty socks and […]

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3M sues shoplet over their site search results

I spotted a story in Twin Cities Business blog  about 3M suing Shoplet over their site search results and thought it was worthy of a comment or two. I found this interesting because its not often you see a lawsuit talking about the relevance of site search results. Shoplet are not a customer of ours. […]

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4 Stages of a Great Shopping Experience

SLI Systems Blog, Guest Post Contributed by: Steve Warren, Vice President of Business Development, Fifth Gear Every retail transaction has a lifecycle. In ecommerce, that lifecycle includes four distinct stages, each representing an opportunity to impress or disappoint your customers. The quality of this four stage process determines a shopper’s opinion of your brand, and […]

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Should Separate Lines of Business Have Their Own Site Search? Ask MagnetStreet

MagnetStreet, an online retailer of personalized save-the-date items and wedding invitations, has four distinct lines of business: one for real estate agents and general businesses, one for schools, one for brides-to-be and one for general consumers. As such, the company has distinct product lines for each business segment, which previously posed significant challenges in how […]

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Congratulations to MCM Award Finalists!

Multichannel Merchant announced today the finalists for its 2011 MCM Awards, which recognized the top multichannel retail sites across a number of vertical industries. Given the critical role that site search and navigation play in the overall visitor experience on an e-retail site and their impact on sales and conversions, we were more than a […]

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Blending Mobile Search and Shopping to Improve the Customer Experience

I’m finding that more and more, consumers are attracted by solutions that seamlessly blend their online and offline shopping experiences. Although consumers are becoming more appreciative of the speed and convenience of mobile shopping, they have still retained their favorite browsing habits: walking in a mall, flipping through catalogue pages, or website browsing. As part […]

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Don’t Leave Money on the Table, Part 2: Enhancements that Forge Stronger Customer Connections

In my last post, I offered some tips for improving the visitor experience at online retailing sites. To continue the discussion, below are some simple website enhancements that can help your customers find information they need more easily, and will likely lead to more valuable interactions. Prominently display the customer service phone number on the […]

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