Deciding what product information to include in your site search results can be tricky. Should you take the approach of “the more the better” or look at this as “less is more?” The answer should ultimately be determined by your customers and a determination of what will produce the best results for your business. From […]
Lots of online retailers incorporate personalization into different aspects of their websites to give customers a more intimate and familiar shopping experience. Did you know you can also personalize your site search? Some of our customers are doing interesting things in this area that might work well on your site too, as described below. Search […]
In continuation of our series on site search box best practices this post will provide our findings on what text online retailers include in their search box to help guide their customers. Of the top 50 retailers on the IR 500 list, 70% of them used some phrase in the search box with the rest […]
In continuation of our series on site search box best practices, today we dive into the size of the search box. In our analysis of search boxes of the top 50 retailers on the IR 500 we looked at two components of size. The first was the overall space devoted to site search functionality. This […]
Floating Search Box Increases Search Usage and Website KPIs As we’ve discussed in our Big Book of Site Search Tips and in our blogs, site search users are responsible for a proportionally larger share of revenue and conversions – so if you can increase the number of visitors who use the search box, the better […]
Got “no results”? Give customers an alternative When someone searches your site only to get a “no results” page, their visit will likely come to an end – whether you’re an e-commerce site, publisher, or otherwise. When you don’t give visitors other options, they’re likely to give up on the search and leave. Here are […]
Last week I began a series of discussions on the Site Search and the User Experience LinkedIn group that focused on the site search box. I asked questions of the group to identify some best practices for where to place the site search box, the size of the search box and what if any search […]
With the skyrocketing growth of Pinterest I’ve been on the hunt to identify all of the ways online retailers can use Pinterest to grow their business. I found countless articles and blogs with dozens of great tips. As I thought about why people use Pinterest, the idea of Speed Pinning came to me. For those […]
It has been a couple of weeks since I returned from the Internet Retailer Web Design show in Orlando. It’s a nice show – it’s a lot smaller than the main IRCE show in June – with only one stream – so it’s easy to see all the great presentations without missing any. I love […]
Next week’s eTail West will be a great event on many fronts. Aside from the warm weather and sunny skies in Palm Springs, there are a lot of interesting discussions on topics that are timely and relevant to e-commerce brands. AND, if you stop by SLI’s booth (#9), you’ll have a chance to win a new […]