In our August newsletter, we outlined some basic steps to make your existing site search even better for your visitors. We have more good advice in store for you this month, with ideas that can make your search feature easier to find and use – which, of course, increases the chances that visitors will locate […]
Is search really the new navigation, as the CEO of DMV.org (an SLI customer) said last year? Venture capital firm Sequoia Capital seems to think so: the firm now features a large search box as the sole element on it’s home page – no photos, no standard navigation, just search. Visitors must enter a search […]
We’re always excited when one of our customers gets recognition for something innovative or unique that they’re doing – and even more so when that recognition involves our search technology. Century Novelty is one such customer. The online party supplies retailer recently won a Silver Award from Multichannel Merchant magazine, recognized as one of the […]
Most web browsers, such as Internet Explorer and Firefox, now feature an integrated search box. Typically these search boxes are pointed to Google or another popular search engine to make it easy to search the web. You can add options to use other search engines from this search box, including your own on-site search. Even […]
We spend a lot of time in this newsletter talking about the importance of a good site search – how it can lead to higher conversions on e-commerce sites, how it can improve the overall user experience and foster better customer relationships for any ecommerce or content-rich site, and how site search can provide crucial […]
I apologise for the title of the post – it’s fairly scentsless. Earlier this week I was listening to a Jared Spool webinar on site search: Search, Scent and the Happiness of Pursuit. In this webinar Jared discusses why people search, what a good search looks like and how you can improve your search. Jared […]
About 10% of all searches on your site have no results. The “No results” page is an important part of your site and you can benefit from giving it some attention. Your site search logs should show you what search terms visitors use on your site, and what terms generate no (or poor) results. If […]
Over time companies have come to recognize that populating a web site with lots of images significantly improves the user experience. This is especially true for e-commerce sites, where people shopping online always like to see a picture of what they’re going to buy. For many sites it’s even more compelling when shoppers can view […]
We have just released an interview I did with Tim Ash from Site Tuners. I met Tim by chance at a Search Engine Strategies show a few years ago. We had a lot in common – both running companies that helped ecommerce sites improve their conversions – and we had both done PhDs in artificial intelligence […]
At SLI we help visitors to an ecommerce site find the products they want, but how can you, as an ecommerce manager, find the best solutions for your eCommerce business? What strategies work in your vertical? What new features are going to add to your bottom line vs. just adding to your expenses? Who has […]