Next week we’ll be exhibiting at the annual Retail World conference in Sydney, taking place June 27-29. If you’re attending the event, be sure to see us at stand #51, where we’ll be demonstrating our recently announced Conversion Optimizer A/B testing tool for site search, as well as the power our Learning Search site search, […]
Minor changes to search and navigation, such as the way search results or images are displayed, can improve conversions and increase orders, while helping streamline the customer experience. However, if you’re not testing the various options before you put them into place, it’s hard to know what impact they’ll have – and testing can take […]
Your website visitors have high expectations of quickly finding the products or content they need. However, visitors often struggle to figure out exactly what terms they should use in the search box. Auto Complete, which we’ve talked about in the past, shows suggestions as you type into the search box. Another way to help visitors […]
Our customer U.S. Toy has found that cross-linking site search results across its three different websites has increased revenue and reduced confusion among shoppers. The online retailer of toys and classroom supplies has separate sites for consumers and teachers/educators, so visitors sometimes didn’t realize they were on the wrong site – and their searches didn’t […]
From the look of things, UK eRetailers have bought into the idea of Site Search as a Full-Service to provide the best user experience on their sites, while removing the headaches commonly associated with set-up and maintenance over time. In the past week we announced 2 new UK online retailers SockShop, a specialty socks and […]
I spotted a story in Twin Cities Business blog about 3M suing Shoplet over their site search results and thought it was worthy of a comment or two. I found this interesting because its not often you see a lawsuit talking about the relevance of site search results. Shoplet are not a customer of ours. […]
SLI Systems Blog, Guest Post Contributed by: Steve Warren, Vice President of Business Development, Fifth Gear Every retail transaction has a lifecycle. In ecommerce, that lifecycle includes four distinct stages, each representing an opportunity to impress or disappoint your customers. The quality of this four stage process determines a shopper’s opinion of your brand, and […]
At SLI, we spend a lot of time talking with our clients about ways they can improve performance of their site search and navigation, and options to consider for merchandising results pages. We’ve also discussed many best practices approaches in this newsletter – everything from refinement options, display options (e.g. ‘grid view vs. list view’), […]
We just posted our latest video tip by Shaun Ryan today, the 2nd of a two-part series on site search refinements. This latest tip (just 6 ½ minutes long) covers many aspects of how best to display refinements on your site, looking at options such as category boxes down the left with items underneath (either […]
MagnetStreet, an online retailer of personalized save-the-date items and wedding invitations, has four distinct lines of business: one for real estate agents and general businesses, one for schools, one for brides-to-be and one for general consumers. As such, the company has distinct product lines for each business segment, which previously posed significant challenges in how […]