If you’re like most online businesses, by now you’ve probably taken the plunge into social media marketing. Maybe you have a company blog, or you’ve created a Facebook page and/or a Twitter feed to help build community – or perhaps you’ve created a YouTube channel for your company and product videos. But once you do […]
On Wed., July 28 we’re hosting a free webinar featuring Forrester Research Principal Analyst Brian Walker. The webinar, “Unlock Powerful Customer Information to Generate Higher Conversions with Site Search,” will cover a variety of topics, among them – how site search data can reveal valuable information about customers and their research and purchasing intentions, and […]
This year’s Internet Retailer Conference and Exhibition was a great success – thanks to the team at Internet Retailer who worked so hard to pull off an amazing event! Probably to nobody’s surprise, mobile commerce was a big theme this year. As our recent survey revealed, 80% of retailers haven’t yet tackled the mobile arena, […]
Visitors to your website should always be offered easy ways to navigate your site, shortening the time it takes from the beginning of their search to their discovery of just the right product or content. A couple of years ago, we introduced Auto Complete, which makes searching faster by providing suggestions for keyword terms as […]
Earlier this month we moved our North American headquarters into a new space in downtown San Jose. Our new location at 333 W. San Carlos Ave. is bigger, giving us plenty of room to grow. And if the past year is any indication, continued growth seems certain. (The views aren’t too bad either.) As we […]
No matter if you’re selling products, services or information online, to be successful, site visitors must be able to quickly and easily find what they came for – or they will leave, often never to return. Our customer Ciena, a leader in network infrastructure is a good example. The company relies on its website for […]
We recently conducted a survey of more than 400 e-commerce companies about their plans and activities in mobile commerce (m-commerce). The feedback was intriguing, to say the least. We found that while recent reports are pointing to significant growth in mobile subscriber numbers and an uptick in m-commerce, the majority of online retailers (80%) do not currently […]
Most likely, you already know that with web analytics, you can uncover valuable information about how and where your visitors use your site to purchase products or download information. Did you also know that when you integrate analytics (like Google Analytics) with site search you can gain great insights into how your visitors think, how […]
This week we complete the series of site search tips taken from our “Big Book” free whitepaper (which you can still download at http://blog.sli-systems.com/whitepaper/bigbook). As we close out the series, we focus on “Search Page Format & Lay-out” with the following tips. If you’ve tried these or any tips we’ve shared over the past several […]
If you’re involved in e-commerce, we’d like to invite you to participate in our latest survey pertaining to trends in mobile commerce. Even if you don’t have a mobile commerce site, or even plans for one, your feedback is valuable. We think the mobile platform will be a key area of focus for online retailers […]