Lighting by Gregory Sees Sales Light Up with SLI

Last week we announced that Lighting by Gregory, one of the largest lighting and ceiling fan distributors in the U.S., has seen some impressive results from using our Learning Search site search and Site Champion user-generated SEO solutions. In fact, they’ve seen a 40% increase in their online conversion rate since deploying our technology. With […]

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The benefits of Auto Complete

We recently released an autocomplete feature that’s been picked up by many of our clients. This uses previous user’s searches (in aggregate) to automatically create keyword suggestions, which are then displayed in order of popularity. It is really fast too. Head over to surveillance-video.com if you want to see it in action. Prior to the […]

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July 2008 – Do Slow-Loading Web Pages Scare Away Your Customers?

Telescope: Everything You Need to Know About Search Welcome to this edition of Telescope on Search, our monthly newsletter devoted to search. Our goal is to offer a regular, quick-browse e-newsletter with useful information, tips, and news of the latest developments on Site Search, Search Engine Optimization, Search Engine Marketing, and site usability. If you […]

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The need for speed

We strive to continually improve the service that we offer our customers. One part of that is ensuring that the search and navigation pages load quickly. The graph below shows how the average time (to serve the complete search page) for one of our customers has improved over the last 12 months. Even though this […]

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Spencer’s and Spirit Halloween now using SLI

Today we’re announcing that Spencer’s and its sister company, costume retailer Spirit Halloween are using our Learning Search and Site Champion services. Spencer’s sells humorous gifts and Spirit Halloween sells costumes.    The two e-commerce sites (the company also operates brick-and-mortar locations around the country) see their biggest traffic around Halloween and Christmas. It’s important […]

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Some passion about site search

Steven Seiller wrote an article outlining the 11 things he hates about site search. He makes some good points and captures the passion that people feel when site search isn’t there, can’t be found, or doesn’t work.  You need to have site search, make it highly visible and it should be flawless. This is not […]

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Search Log Junk

Avi Rappoport did an excellent post on search log junk. This is the set of queries that aren’t very useful  when you’re analyzing search logs, mostly from crawlers, hackers and spammers. We see a lot of these types of queries and constantly trying to block them and remove them from our reporting – so we can […]

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Site search conversion data from Coremetrics

Last week Coremetrics announced that they making free ecommerce data available to their customers for benchmarking. Their announcement included some sample data including the fact that 15% of consumers used site search, resulting in a conversion rate of 5.6%. The conversion rate is interesting when compared to some of the other conversion rates in the […]

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March Newsletter – Black Forest Decor Discovers the Importance of Site Search Size and Placement

Last week we sent out our latest edition of Telescope on Search, our monthly email newsletter on; site search, seo, search engine marketing and usability. The March 2008 Newsletter contains: Black Forest Decor Discovers the Importance of Site Search Size and Placement – An article that highlights the benefits received by increasing the size and […]

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Mining your site search

I spotted this post touting the benefits of mining your site search. It’s a point I’ve made before but it’s valuable and worth repeating – your site search logs are a fantastic source for keyword research. It’s worth looking at these to get keyword lists for PPC & SEO. And you should be looking at […]

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