Creating a great e-commerce website is a team effort, and at SLI, we love to work with customers to make their online vision a reality. We recently started working with OQVestir, a Brazil-based women’s fashion e-tailer, and they’re the perfect example of how a site search implementation can actually be fun (and of course, create payoffs for our clients).
OQVestir is doing a great job of helping its customers shop the site – it has a clean design and is well laid out, and offers many of the vital elements that make for a good site search experience. The images are large and clear, and offer alternate views. They have a cool feature where you can mouse over the pictures of clothing items in search results, and see an alternate picture of someone wearing the item.
OQVestir is following best practice for the search box placement – it’s at the top and center of every page. They’re also taking advantage of Rich Auto Complete to provide the information that site visitors are looking for most often. I also like the fact that the site design is not too busy and has plenty of white space, and that the refinements, page controls, and other important product information is easily found on every page.
During our deployment, the excitement we could see and hear from OQVestir really helped move the implementation along at a good pace, and helped build a strong relationship between our two companies. When I get messages from Mariana Medeiros and Rosana Sperandeo, OQVestir’s founders, it’s like talking to a friend. I try to take this approach with all of the customers I work with – I become friends with them and offer world-class service because they deserve nothing less.
I’m excited to have OQVestir join the SLI family, and we’re all looking forward to making its site search and user experience the best that it can be.
