I just saw the latest IMRWorld e-commerce figures that were released by shop.org. They showed that online revenue grew 17% last year and despite the economic downturn is forecast to grow 16% to about $204 billion this year.
So what does this mean if you’re running an ecommerce operation? It means that even if the rest of your organisation is belt tightening in response to the recession that you have a strong case to continue to invest in improvements to your site and the way it is promoted.