SLI Systems and Zachys Wine Reveal How to Improve the E-Commerce Experience to Boost Holiday Profits at eTail East

San Jose, California – August 4, 2014 – SLI Systems (NZX: SLI) today announced that its CMO Tim Callan and Zachys Wine & Liquor Director, Victor Castro will present a keynote, “Easy Site Upgrades to Boost Holiday Profits,” at eTail East 2014 on August 13th in Philadelphia, PA. SLI Systems is also demonstrating innovative site search, mobile and SEO capabilities at the conference in Booth #29.

WHO
• Tim Callan, Chief Marketing Officer, SLI Systems
• Victor Castro, Director of E-Commerce, Zachys Wine & Liquor

WHAT
It’s August, which means online retailers are already diving into holiday planning. Site visitors who use search are e-commerce sites’ most important customers, and capturing visitors’ interest can help drive sales immediately. In this keynote, Victor Castro and Tim Callan will reveal how adding optimized search and navigation tools to the Zachys’ site before the holidays resulted in the per-visit value nearly doubling; a 10x higher conversion rate than the site average; and increased sales. Participants will also learn about the tools e-retailers can implement to quickly optimize their sites and boost holiday revenues.

WHEN
Wednesday, August 13, 2014 at 12:40 p.m.

WHERE
Philadelphia Marriott Downtown, 1201 Market Street

To book a meeting with SLI Systems or Zachys at eTail East, please contact the SLI team at media.relations@sli-systems.com.

Connect with SLI:
Twitter – twitter.com/slisystems
Facebook – facebook.com/slisystems
LinkedIn – linkedin.com/company/sli-systems

About SLI Systems
SLI Systems (SLI.NZ) enables the world’s leading e-commerce retailers to accelerate sales by connecting shoppers with the products they’re most likely to buy. With offerings that include site search, navigation, merchandising, mobile, product recommendations and user-generated SEO, SLI Systems is the most chosen cloud-based site search provider to Internet Retailer’s top 1,000 retailers. The company’s patented technology continuously learns from the actions of visitors to deliver the most relevant results possible. Whether via PC, tablet or phone, a site powered by SLI delivers the kind of satisfying search experience that increases conversion rates, secures brand loyalty and results in higher order values. SLI operates on five continents. For more information, visit sli-systems.com.